Welcome to the Wild Idea Co. blog, a space where bold ideas meet practical insights. Whether you’re looking to sharpen your branding, refine your marketing, embrace digital tools, or explore the power of AI, our blog is here to guide you. Packed with actionable advice and fresh perspectives, it’s designed to help your business grow with clarity and confidence. Let’s dive in!
Wild Ideas
LIMITED SERIES: IN THE WILD
Learn from Canadian entrepreneurs sharing their journeys and lessons.
Marketing & Branding
Not sure what kind of branding or marketing support your small business needs? This article helps you choose the right approach, without the guesswork.
Struggling to name your business? Discover the top mistakes Canadian entrepreneurs make when naming their businesses and how to avoid them. From legal checks to digital presence, ensure your name stands out for the right reasons.
A style guide is the key to building a consistent and impactful brand. Learn why your business needs one, what to include, and how to create a style guide that resonates with your audience.
Looking to create a strong brand identity for your business in Canada? From professional design agencies to freelance designers, DIY tools like Canva, and AI-powered platforms, there are options for every budget. Discover pricing, benefits, and considerations for each, and learn how to make the best choice for your brand. This guide covers everything you need to know.
Mindset & Leadership
Ready to start your business? Learn about the 5 key challenges new entrepreneurs face and actionable tips to overcome them, from financial planning to using AI tools and managing mental health.
Discover 11 impactful ways your business can give back to the community, from volunteering and donations to sponsoring local events. Strengthen your brand and make a difference.
Discover 12 low-cost business ideas tailored for Canadians. From freelancing to dropshipping, this guide helps you turn your passions into income without breaking the bank.
Everyone has dreams and innovative ideas, but not everyone acts on them. Leaving the stability of a full-time job and the predictability of a boss isn’t easy. But for those who take the leap, the opportunity to build something of their own is worth the risk. Finding your why will help guide you.
Strategy & Operations
Thinking of starting a business? The free Business Viability Kit helps you validate your idea, calculate startup costs, price your products, and ensure profitability. Get the essential tools you need to build a strong foundation!
Learn the updated 7-step process to register your business in Ontario. From checking name availability to securing an HST number, we’ll guide you through every step.
Discover six essential steps to increase your business’s profitability, including market research, financial planning, and maximizing free resources. Start your journey to success today!
Explore 11 proven ways to fund your small business in Canada, including government grants, crowdfunding, venture capital, and revenue-based financing. Find the right funding solution for your entrepreneurial journey.
Lisa Weagle’s story is one of resilience and a lifelong passion for sport. From a local rink to the Olympic stage, she built a career that blends athletic excellence with communications expertise. Now, through her very own curling academy — Lisa Weagle Curling Academy — she’s channeling that experience into shaping the next generation of athletes — providing the kind of mentorship she once wished she had, and celebrating the ‘light bulb’ moments that make coaching so rewarding. Her journey is a testament to the power of dedication, reinvention, and giving back to the community that shaped her.